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Which Description on SERPs

MSN has added a way to begin to manage the way your description displays on the SERPs. They have added a new tag readable by their MSNbot to disallow ODP descriptions and use only descriptions pulled from the actual page.

meta name="ROBOTS" content="NOODP"
meta name="msnbot" content="NOODP"


Currently, it is not able to function in a robots.txt file which would allow for a global change. It will be interesting to see how this will be adopted by the other engines that pull information from ODP.

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